Press Sighting: Associated Press

March 20, 2006

"Ever want to borrow the latest Fendi bag for a month or drive around in a bright yellow Lamborghini for a day? A number of companies are tapping into consumers' penchant for leasing luxury. They're targeting both the affluent who don't want to hold on to anything for long and those less monied folks who want to get a taste of the lifestyles of the rich."

Companies Tap Into Trend of Leasing Luxury

By ANNE D'INNOCENZIO, AP Business Writer March 20, 2006

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NEW YORK - Ever want to borrow the latest Fendi bag for a month or drive around in a bright yellow Lamborghini for a day?



New York-based Gotham Dream Cars LLC will deliver exotic cars like a Lamborghini Gallardo to customers' doorsteps for a rental fee ranging from $595 to $1,950 per day.


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